
COURSE OUTLINE
The Diploma in Sales & Marketing Management is a comprehensive program designed to equip students with the knowledge, skills, and strategic insights required for success in the dynamic and competitive field of sales and marketing. This program combines theoretical foundations with practical applications, ensuring that graduates are well-prepared to meet the challenges and opportunities of the contemporary business landscape.
LEVEL 1
- Principles of Marketing
Sales Management
- Advertising & Promotion
- Consumer Behavior
LEVEL 2
- Market Research
- Digital Marketing
- International Marketing
- Market Analysis
LEVEL 3
- Brand Management
- Sales Negotiation
Capstone Project








